SAIGONDAN Joyful coffee collection

Prepare to be captivated by the enticing aromas and robust flavors that will transport you straight into the heart of Vietnam's vibrant coffee culture!

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Coffee Dan’s to Coffee Ron’s to SAIGONDAN’S

At the heart of SAIGONDAN is our founder, Dan London—a man whose journey spans San Francisco, Las Vegas, Saigon, and the lush coffee farms of Đà Lạt and Buôn Ma Thuột in Vietnam’s Central Highlands. His story is a true American adventure, rooted in passion, purpose, and a deep respect for the people and cultures he encountered along the way.

Our Journey

Specialty Coffee, grown by Special people

Dan’s journey from America to Vietnam back to America, from coffee business to casino business back to coffee business, is the essence of SAIGONDAN. His journey is a story of the brand - a story of discovery, passion, and a shared love for specialty coffee, grown by special people. Every cup of SAIGONDAN coffee is a piece of Dan’s journey and he invites you to share in the Joy!

  • Our Mission

    At SAIGONDAN, we are passionate about bridging worlds—one cup at a time. Rooted in the rich soils and unique climate of Vietnam’s central highlands region, our mission is to bring you a unique coffee experience that encapsulates the essence of Vietnamese culture, lifestyle, and natural beauty.

  • Direct trade & Sustanabilty

    We believe in transparency, quality and ethical sourcing. Our products are sourced from local farms focusing on Direct Trade and sustainability. Our relationships with farmers in Vietnam ensures that you are receiving a product that is not only healthy and delicious, but as authentic as it is responsible.

Beans, Pour Overs, Capsules 

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    Specialty Coffee grown by Special People
    Direct Trade
    Specialty Coffee grown by Special People
    Direct Trade
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    Coffee Richness And Flavors For Everyone

    Vietnam's Arabica and Robusta beans offer unique flavor profiles and benefits that cater to a wide range of preferences. Whether you prefer the delicate nuances of Arabica coffee or the bold intensity of Robusta coffee, Vietnam's diverse coffee landscape has something to offer for every coffee lover.

    Arabica

    Arabica beans are renowned for their complexity, nuanced flavors, and aromatic profiles. In Vietnam, Arabica coffee is typically grown at higher altitudes, where cooler temperatures and ample rainfall create optimal conditions for cultivation. This results in a bean that boasts a sophisticated flavor profile characterized by notes of floral, fruity, and sometimes even chocolate undertones. The acidity of Arabica coffee tends to be milder, offering a smooth and well-balanced cup with a lingering finish.

    Robusta

    Robusta beans are celebrated for their bold and robust flavors, as well as their higher caffeine content. In Vietnam, Robusta coffee thrives in the lowland regions, where the tropical climate and well-drained soils provide optimal growing conditions. This results in a bean that is characterized by its full-bodied texture, earthy flavor profile, and delightful bitterness.

    Arabica Flavors

    Arabica beans from Vietnam showcase a diverse range of flavors, from the delicate floral notes of jasmine and lavender to the vibrant acidity of citrus fruits like lemon and orange. Undertones of caramel, chocolate, and nuts add depth and complexity to the cup, creating a truly indulgent experience for coffee connoisseurs.

    Robusta Flavors

    Robusta beans from Vietnam are known for their bold and assertive flavors, with pronounced notes of dark chocolate, tobacco, and spices. The higher caffeine content lends a distinctive kick to the cup, while the lower acidity creates a smooth and velvety mouthfeel. Robusta coffee is often favored for its strong and lingering aftertaste, making it a popular choice for espresso blends and dark roasts.

    Arabica Benefits

    Arabica coffee is prized for its higher levels of acidity and lower caffeine content compared to Robusta beans. This makes it an ideal choice for those who prefer a more nuanced and refined coffee experience.

    Robusta benefits

    Because of the higher caffeine content Robusta beans are an excellent choice for those seeking a strong and invigorating cup of coffee. Robusta coffee is also prized for its crema, the rich and velvety foam that crowns a well-pulled espresso shot, adding visual appeal to the coffee-drinking experience.

     Arabica Farmers are Special People
    Sustainable
    Robusta Farmers are Special People Too!
    Sustainable
    Arabica Farmers are Special People
    Sustainable
    Robusta Farmers are Special People too!

    Best Sellers 

    Our coffee is a journey

    SAIGONDAN

    Six Emotions. Six Flavors. One Journey.

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    • Review of Saigondan Whole Bean Coffee - Mindful | Robusta & Arabica | Dark Roast | 12oz

      Best coffee I've had in a long time. The flavor was spot on, wasn't overbearing and tastes good with and without cream. This is my new favorite coffee. Loved it!

      Ryan Apr 5, 2025 purchased walmart.com

    SAIGONDAN'S Joyful Coffee Journey

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